This box promised me “The best Gluten-Free Chocolate Chip Cookies in the World!” – now that’s a big promise. Of course, the way I see it, it’s also a challenge. I will take that challenge and see if these cookies live up to the hype!
Bart & Judy Greenhut’s cookies stood out on the shelves because of the retro-rustic looking packaging. I was immediately drawn to the plain paperboard box with its retro graphics. Then there were the enticements listed on the box: Best in the World, Imported Belgian Chocolate, Little Bites of Happiness, No GMO’s – and that’s just the front of the box. The top contained a warning not to consume in an environment requiring my complete attention because it could lead to personal injury.
The back of the box had a personal anecdote from Bart, Judy, and their son, Jordan. It mentioned Steve Jobs. You think reading the cereal box in the morning is entertaining? You could spend weeks on this box. It has a side full of quotes, a side full of nutritional information, and an inside filled with poetry, Bart’s life observations, and a thank-you.
Before you even get to the oxygen-barrier foil bag or the folded insert, it is clear that Bart & Judy have a much larger mission than bringing you delicious cookies. While there’s a part of me that momentarily felt they were forcing the issue a little too hard, I was drawn back in by their obvious sense of humor and dedication to putting their money where my mouth is.
According to the box insert, Bart & Judy had the courage to sell their house to buy a 100′ oven to begin baking these cookies. Inspired on a trip to Paris, they embarked on a new career at the ages when many people retire.
Having passed the age at which I’m allowed to swim at the “senior center”, I am well aware that many of us begin to question what we’ve been doing and explore our options as we age, but I know few who decide what they want and go for it full speed ahead. For this reason alone, I’d buy these cookies at $5.49 per 4.2 oz box. I admire this kind of gutsy determination.
So what do you get for $5.49 per box? 45 – 50 crunchy cookies about the size of a nickel or a quarter. They’re handmade so they all vary. The point is that they’re very small. A whole box is 480 calories. That’s 4 servings with 11 cookies per serving.
Total carbs per serving is 12.2 grams. That’s not bad for a dessert. The question is whether you can limit yourself to one serving. The cookies are delicious and not overly sweet. Of course, I followed the instructions to let them “breathe” for 10 minutes after opening the package. There’s no odd aftertaste and no weird texture, but if you like chewy cookies you will not be happy because they are CRUNCHY! I don’t know if they’re the best in the world, but they are hands-down the best packaged gluten-free cookies I’ve tried.
Celiacs are warned that while the ingredients are gluten-free, the cookies are prepared in a kitchen where other cookies containing wheat, milk, and tree nuts are also prepared. Ingredients and equipment are kept segregated, so consumption will come down to a judgment call. I tasted these two days ago and again yesterday and have suffered no ill effects.
And the content doesn’t stop with the cookies and the box. There are quotes contained in each foil bag. You can submit a quote to be included. Some inserts contain a holographic serial number that let’s you register online to receive “Fun and Thanks”. The rewards are secret other than an occasional give-away of a trip for two to Paris, but if I’m going to blindly jump on a roller coaster ride, Bart & Judy seem to be the kind of people I’d want to ride with so I have registered. We’ll see what happens.
You can check out the team, the quotes, the philosophy, and the products at www.bartsbakery.com.
Have you tried these cookies? If so, let us know what you think.
Disclosure of Material Connection: I have not received any compensation for writing this post. I have no material connection to the brands, products, or services that I have mentioned. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”